Studio Orta

Art and fashion’s influence on the definition of society, identity and culture as well as the relationship between fashion design, cultural engagement and performative action constitute the thematic core of the exhibition. A Way Beyond Fashionshowcases designers who explore questions of individuality as well as artists who work with identity, socio-cultural and interventionist issues and whose works analyze the dynamics of a globalized fashion world. Fashion as the interface between the individual and society, between art, architecture, technology and design. Fashion acts as a social skin through which the natural confines and limits of the body can be surpassed. Transience and variety, the confrontation with the individuality and also the anonymity of a media-driven fashion industry gives artists and designers an opportunity to articulate innovative concepts. In contrast to the everyday relationship the consumer has with fashion, A Way Beyond Fashiondeals with the questions of our society which are rooted in complex issues of identity as well as ecological and technical developments.